Birdie the Early Bird

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Birdie the Early Bird
Birdie the Early Bird

Birdie the Early Bird is one of the recognizable characters in McDonaldland used to promote McDonald's Corporation's restaurants. She was the first identifiably female character, introduced in 1980 to promote the company's new breakfast items.

Birdie is a female yellow bird wearing a pink jumpsuit and flight cap and scarf. In the ads she is frequently portrayed as a poor flyer, and somewhat clumsy in general. Birdie's origin is explained in one old commercial: A giant egg falls from the night sky into McDonaldland, and Ronald McDonald decides to show the egg love. When the egg hatches, Birdie was so happy that she had already made friends, that she decided to stay in McDonaldland.

Birdie is voiced by Russi Taylor.

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McDonald's
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Other: History | TV campaigns and slogans | Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. | McDonald's Menu Song | i'm lovin' it | Fast Food Nation | Super Size Me | Golden Arches | The Wacky Adventures of Ronald McDonald | Legal cases | McDonaldization | M.C. Kids video game | Global Gladiators | McDonald's Monopoly | Supersize | Urban legends

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