Billy Mays

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Billy Mays is a TV salesman, currently residing in Dunedin, Florida.

Mays has sold OxiClean, OrangeGlo, Kaboom, Bowl Blaster, the Hercules Hook and other home-oriented products on various TV infomercials.

Contents

[edit] Biography

Born and raised in McKees Rocks, Pennsylvania, he started out selling products at local malls before making it to Home Shopping Network and finally going to infomercials.

[edit] Advertising Style

Mays delivery style includes frequently-used gestures:

  • Pointing and looking directly at the camera
  • Extending his arms - palms up and with open hands - toward the camera, and then turning his forearms and wrists inward toward his chest (video link 1)
  • Holding a product with two hands, Carol Merrill-style, and shaking it one or two times toward the camera (video link 2)
  • A loose-fisted "one more thing" sign
  • The "thumbs up" sign (at the end of his ads)
  • Vigorously applying his products in a variety of different ways or to a variety of different surfaces in quick succession
  • Gesticulating wildly and fluidly with his arms in ways common men find foreign.
  • Rhyming nonsensically to pound the product into your head.
  • Constantly saying, "the secret is..." but then going on to reveal no secrets at all.

[edit] See also

[edit] References

  • Billy Mays Mayhem "A page inspired by Mays animated sales tactics on his many daytime commercials and late night infomercials."
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