Benewah Milk Bottle

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Benewah Milk Bottle
(U.S. National Register of Historic Places)
The Benewah Milk Bottle was completed in 1935. This structure was one of two in the Spokane area.
The Benewah Milk Bottle was completed in 1935. This structure was one of two in the Spokane area.
Location: Spokane, Washington, Spokane County, Washington, USA
Coordinates: 47°39′10″N, 117°25′56″W
Built/Founded: 1935[1]
Added to NRHP: August 13, 1986[2]

Spokane, Washington is home to the landmark Benewah Milk Bottle. Listed on the National Register of Historic Places, the milk bottle was one of two constructed in the area to accompany a successful dairy operation's stores.

[edit] History

The bottle was completed in 1935 and is a classic example of literalism in advertising. The bottle is stuccoed from its base to where it begins to taper to the bottle's neck. The neck and cap are sheet metal over a wooden frame. The entire bottle had an original white paint. It was Paul E. Newport who built the milk bottles. Newport owned the thriving Benewah Dairy Company. Company ads stated the bottles were "designed to build better men and women by making dairy products attractive to boys and girls. No expense will be spared to make these new stores as sturdy as fine, and as good as the products they represent."[3]

[edit] Notes

  1. ^ Determining the Facts Reading 1: Representational Architecture, Roadside Attractions, National Park Service.
  2. ^ NRIS Database, National Register of Historic Places, retrieved Oct. 2006.
  3. ^ Determining the Facts Reading 1: Representational Architecture, Roadside Attractions, National Park Service.

Coordinates: 47°39′10″N, 117°25′56″W