Alex St. John

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Alex St. John, along with Craig Eisler and Eric Engstrom, created the original Microsoft DirectX specification. Alex also become something of an evangelist for the technology through magazine articles (notably boot) and interviews on the newly created web. Today he is the CEO of WildTangent software, making games using that same DirectX technology he helped develop.

[edit] Trivia

He described himself on USENET as "Microsofts dually[sic] appointed DirectRepresentative for this technology."
He is also one of the main subjects of the book "Renegades of the Empire".