WOKY
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WOKY (920 AM) is a Milwaukee, Wisconsin radio station. They broadcast a middle of the road (MOR) music format, with local personalities during the day on weekdays and the satellite-delivered "Adult Standards" format from Dial Global (formerly Westwood One) nights and weekends. WOKY is owned by Clear Channel Communications, with sister stations WRIT-FM, WQBW, WKKV, WMIL-FM and WISN-AM.
WOKY is legendary in Milwaukee. It began in 1950 and served as the city's premier Top 40 station during most of the 1960s and early 1970s, and was known as the "Mighty 92". Due to competition from FM stations, WOKY shifted to a standards format in the early 1980s.
WOKY is famous for pioneering marathons of Christmas music beginning on Thanksgiving Day and continuing through the holiday season, beginning in 1993. The idea subsequently spread to other stations, and after September 11, 2001, many more stations (chiefly Adult Contemporary in format) around the country picked up on the idea of all holiday music. The Dial Global standards format heard on WOKY during non-local dayparts also shifts to 100% Christmas music between Thanksgiving and the day after Christmas.
Today, the Mighty 92 is back as an adult standards/oldies hybrid, mixing uptempo 1950s-1970s oldies with classic and current standards/AC material and bringing back the original jingles. WOKY experimented with such an approach for a time in 2005, and converted it into a full-time format due to positive listener reaction. The station now features uptempo Motown and British Invasion hits and 1960s rock and roll classics alongside the likes of Frank Sinatra, Dean Martin and The Carpenters.
WOKY also briefly was the Milwaukee outlet for the syndicated Delilah love-songs show, previously heard on the late WLTQ 97.3 FM (now WQBW). Delilah is now heard in Milwaukee on WMYX.
The station is also the home for Milwaukee Panther college basketball game broadcasts.
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| AM radio stations in the Milwaukee market (Arbitron #36) | |
|---|---|
| By frequency: |
540 | 560 | 620 | 670 | 720 | 780 | 860 | 890 | 920 | 1000 | 1050 | 1130 | 1250 | 1290 | 1340 | 1400 | 1460 | 1470 | 1510 | 1540 | 1560 | 1640 |
| By callsign: |
WAUK | WBBM | WBJX | WBKV | WGLB | WGN | WIND | WISN | WJYI | WKSH | WLIP | WLS | WMCS | WMVP | WNOV | WOKY | WRJN WRRD | WSCR | WSSP | WTKM | WTMJ |
