WMXD

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**WMXD**

Broadcast area	Detroit
Branding	"MIX 92.3"
Slogan	Classic Soul & Today's R&B
First air date	Early 1960s
Frequency	92.3 (MHz)
Format	Urban Adult Contemporary
ERP	45,000 watts
Callsign meaning	W MiX Detroit
Former callsigns	WTWR WCXI (1981-1986) WNTM (1986-1987) WVAE (1987-1989)
Owner	Clear Channel Communications
Website	http://www.wmxd923.com/

WMXD is a Clear Channel-owned Urban AC radio station in Detroit Michigan that broadcasts on the frequency of 92.3MHz. WMXD, which bills itself as "Classic Soul and Today's R&B," is consistently a very highly rated station in Detroit's Arbitron ratings reports, frequently showing up at number one or close to it. The station operates with 45,000 watts of power from an antenna located on the Cadillac Tower building in downtown Detroit.

Until late June 2005, Mix 92.3 was Detroit's outlet for the popular syndicated Tom Joyner morning show. In June 2005, Radio One relaunched its "Kiss FM" gold-based Urban AC format on the 105.9 frequency (now WDMK), moving 105.9's hip-hop format to 102.7 (now WHTD) and grabbing Joyner for mornings on 105.9. WMXD subsequently brought in a parade of celebrities such as soul singer Kenny Lattimore to host the morning show until a permanent replacement could be found. The station finally signed on as an affiliate of the Steve Harvey Morning Show, syndicated by Clear Channel's Premiere Radio Networks out of WBLS in New York City (although WBLS itself is Black-owned by Inner City Broadcasting Corporation), and the station's morning and overall ratings have remained strong. Soon enough, WMXD also became the afternoon home to the Love, Lust and Lies Show With Michael Baisden.

The 92.3 frequency originally bore the call sign WLIN and was based out of suburban Lincoln Park when it signed on in the early 1960s. For the first quarter-century or so of its existence, 92.3 was basically a non-factor in the market ratings-wise. In the mid-1970s, the station was WCAR-FM with a Middle of the Road format. By the end of the 1970s, WCAR-FM had adopted a Top 40 format as WTWR, "Tower 92." In 1979, WTWR was purchased by Fritz Broadcasting. WTWR became WCXI-FM in the early 1980s, programming a country music format separate from sister station WCXI-AM 1130 (now WDFN) in an effort to compete with the successful WWWW "W4 Country" 106.7.

In 1986, WCXI-FM changed format from country to adult contemporary and became known as WNTM, "92 Music." However, Detroit had four other adult contemporary stations at the time - WNIC, WOMC, WLTI (the past and future WDRQ), and WMJC (now WCSX) - and "92 Music" flopped. 92.3's next format was New Age (a precursor of today's Smooth Jazz format) in 1987 as WVAE, "92-3 The Wave," modeled after Los Angeles' successful KTWV. Much of the programming on WVAE was satellite-fed, and the station also featured comedy bits at the top of each hour to introduce the new hour which, while humorous, seemed out of place on a station that played relaxing music. The WMXD calls, "Mix" moniker and current Urban AC format were adopted in late 1989.

It was the "Mix" format that finally brought respectable ratings to the 92.3 frequency, and the format has survived several ownership changes since then. In 1994, the station was sold from Fritz Broadcasting to Booth American, which merged with Broadcast Alchemy shortly afterward to become Secret Communications. WMXD and longtime Detroit urban contemporary powerhouse WJLB were now - and still are - sister stations. Just a few months later, Secret sold the stations to Chancellor Media, which later merged with Evergreen Media to become AMFM, which was swallowed up by Clear Channel in 1999.

WMXD is licensed for HD Radio operations and plays urban gospel music on its secondary channel.

The current Mix 92.3 on-air lineup (as of June 2006) is as follows:

Mornings: The Steve Harvey Morning Show
Middays: "The Midday Mix" with Frankie Darcell (Producer: Gregg Little)
Afternoon Drive: "Love, Lust and Lies" with Michael Baisden
Evenings: "Mix Moods" with Keil Lamont (Mon.-Thurs.); "The Back Jam" with Donafay (Fri.)
Overnights: "The All Night Mix" with Tracey McCaskill

Weekenders/Others: Oneil Stevens, Mike Allen, Gerald McBride, Foody, Marvin Winans, Randal Wilson, Jason Edwards

FM Radio Stations in the Detroit / Windsor Market (Arbitron #10)

By Frequency: 88.1 | 88.1 | 88.1 | 88.1 | 88.3 | 88.3 | 88.7 | 89.1 | 89.1 | 89.3 | 89.5 | 89.5 | 89.9 | 90.9 | 91.3 | 91.5 | 91.7 | 92.3 | 93.1 | 93.5 | 93.9 | 94.3 | 94.7 | 95.1 | 95.5 | 96.3 | 96.7 | 97.1 | 97.9 | 98.7 | 99.5 | 100.3 | 101.1 | 101.5 | 101.9 | 102.7 | 102.9 | 103.5 | 103.9 | 104.3 | 104.7 | 105.1 | 105.9 | 106.7 | 107.1 | 107.1 | 107.5 | 107.9