WMLU
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| Broadcast area | Farmville, Virginia |
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| Slogan | "The Music of Longwood University" |
| First air date | 1981 |
| Frequency | 91.3 (MHz) |
| Format | Freeform campus radio, and NPR |
| ERP | Horizontal: 1 watt Vertical: 150 watts |
| Callsign meaning | W Music of Longwood University |
| Owner | Longwood University |
| Website | www.wmlu.org |
WMLU (formerly WUTA and WLCX) is the student-run radio station at Longwood University in Farmville, Virginia. It currently runs at 250 watts on 91.3 FM. Its antenna is on the top of the high-rise Frazer Hall dormitory, while the studios are in the basement of the Business School building, Hiner Hall (G17).
Originally founded in 1981 as WUTA, it broadcast from Jarman Auditorium with a low-power 10-watt signal. After several alcohol violations, it was shut down in 1984, only to come back on the air the following year as WLCX, broadcasting still at 10 watts on 90.1 FM. In 2001, with the help of National Public Radio station WMRA in Harrisonburg, Virginia, WLCX's programming was expanded to 24 hours (with the addition of NPR programming and classical music). NPR is played whenever student programming is not on the air or school is not in session, as well as specifically set aside times for programs such as All Things Considered and Morning Edition. At the same time, an FCC Class A license was granted, allowing the station to increase its signal to its present 250 watts and move its frequency to 91.3 MHz. WMLU is part of a group of NPR stations in central Virginia, including WMRA 90.7 in Harrisonburg, WMRY 103.5 in Charlottesville, WMRL 89.9 in Lexington, and translator W233AA 94.7 in Winchester.
WMLU also regularly hosts two concerts at Longwood: "Battle of the Bands" in October as part of the university's Oktoberfest activities, when student-run bands compete for money prizes, and Bandfest at Spring Weekend every April. Bandfest 2004 was the largest student-run college concert in Virginia. Such artists as Something Corporate and Andrew W.K. have performed at Bandfest, which began in 1993.
[edit] Contact information
- Current Faculty Advisor: William Lynn, IITS Department
- Current Email Address: [1]
- Request Line: (434) 395-2475
- Business Line: (434) 395-2792
- AIM Screen Name: WMLU Radio 913
