WLKK
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WLKK is an FM radio station located in Wethersfield Township, New York. Broadcasting on the frequency of 107.7 MHz, the station is currently owned by the Entercom Communications Buffalo cluster, operates an adult album alternative format, and is branded as "107.7 The Lake."
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[edit] History
The 107.7 frequency started off as WFNF, a member of the Rural Radio Network in the 1950's. That network was most notable for being the cornerstone of Pat Robertson's original Christian Broadcasting Network, the predecessor to The 700 Club.
After Robertson sold off the network, the station had become a part of the Buffalo, New York market (despite its position about halfway between Buffalo and Rochester). As a result of its distance from Buffalo, it struggled to gain ratings with multiple formats.
- WBYR "The Bear." Album rock. 1982-84
- WUWU "The Sound of the Future." Started off similar to WBYR but would transition to new wave and jazz music.
- WEZQ Beautiful music. 1984-88 and 1990-93
- WNUC "New Country." Country music, intended to compete with WYRK. 1993-2000.
- WNSA "The Sports Authority/Sports Paradise." Sports radio. 2000-04. Arguably the station's greatest success was under this format, as the station, operated by the regional Empire Sports Network and deliberately designed to challenge WGR, aimed for sports fans from western New York to the Finger Lakes. Its demise was due in large part to the Adelphia Communications scandal, and the station was sold off to its current owners.
The changeover from WNSA to WLKK, although sparked the numbers to the best numbers the station had since WNSA. WLKK, The Lake is a different kind of classic radio station, playing deeper album cuts from some of the best groups in rock and roll history.The on air approach is laid back, with the DJ's ,that talk about the music, and informs the people of the local community about various charitable causes. They also play WNY musicians on a regular basis,with their local music show on Monday Nights, hosted by Robbie Takac of The GooGoo Dolls.
[edit] On Air Schedule
- 6 AM - 10 AM - Doc Phillips with Tom Donahue
- 10 AM - 3 PM - Tina Peel
- 3 PM - 7 PM - Lorne Hunter
- Weekends - Dave Mahoney
- Weekends - Dan Page
- Mondays 10 PM - 11 PM - The Lake Local Music Show - hosted by Robbie Takac of The GooGoo Dolls, Tina Peel and Dan Page
WLKK streams its programming on the Internet.
[edit] Sources
Tracking the old Rural Radio Network by Scott Fybush.
[edit] External Link
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WCOU 88.3/W284AP 104.7 | WBFO 88.7 | W207BB 89.3 | WFBF 89.9 | WGCC 90.7 | WBNY 91.3 | CIXL 91.7 | NEW 92.1 | WBUF 92.9 | WBLK 93.7 | WNED 94.5 | WJYE 96.1 | WGRF 96.9 | CHTZ 97.7 | WKSE 98.5 | WDCX 99.5 | CKEY 101.1 | WLOF 101.7 | WTSS 102.5 | WEDG 103.3 | CFBU 103.7 | WHTT 104.1 | CFLZ 105.1 | CHRE 105.7 | WYRK 106.5 | WLKK 107.7/W297AB 107.3
Primary Rochester Stations: 88.1 | 88.5 | 89.3 WMHN | 89.7 | 90.1 | 90.5 | 91.5 | 92.5 | 93.3 | 94.1 | 95.1 | 96.5 | 97.9 | 98.9 | 99.7 | 100.5 | 101.3 | 102.3 | 102.7 | 103.9 | 104.9 | 105.9 | 106.7 | 107.3 | 107.7 Suburban Stations: 89.1 | 89.3 WGSU | 103.5
