WBXH-CA
From Wikipedia, the free encyclopedia
| WBXH | |
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| Baton Rouge, Louisiana | |
| Branding | My BR TV |
| Channels | 39 (UHF) analog, no digital |
| Affiliations | MyNetworkTV |
| Owner | Raycom Media |
| Founded | 1995 |
| Call letters meaning | (W) the Box is Hot! (former slogan/affiliation) |
| Former affiliations | the Box (1995-2001), MTV2 (2001-2003), UPN (2003-2006) |
| Website | mybrtv.com |
WBXH, identified on-air as My BR TV, is the MyNetworkTV affiliate for Baton Rouge, Louisiana former affiliate UPN. It broadcasts on UHF channel 39. Since 2003, it has been owned and operated by Raycom Media and sister station to CBS affiliate WAFB. Its previous nickname was "The Block".
Before being purchased by Raycom, WBXH was owned by the Box LP Group, who owned low-power affiliates of the Box music channel across the US. WBXH operated on channel 46 until WAFB signed their digital station on the same channel in 2002, which led to the purchase of the station in the first place.
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[edit] MyNetworkTV
CBS Corporation and Time Warner announced on January 24, 2006 that they will close their respective UPN and WB networks and jointly launch the CW Network in September 2006. Shortly after the announcement of the The CW, News Corporation announced that it would launch MyNetworkTV for stations left out of the merger.
On March 7, 2006, WBXH was announced as an affiliate of MyNetworkTV, along with two other Raycom Media-owned stations. UPN and The WB ceased independent operations in September, at the same time WBXH join the new MyNetworkTV, owned by News Corporation, parent company of Fox. Until the sign-on the UPN branding was removed becoming one of a few non-Fox O&O UPN stations to do so.
[edit] Logos
 WBXH's old logo. |
[edit] When Big Changes Came
WBXH the Block became My BR TV on September 5, 2006. My BR TV is also showing America's Funniest Home Videos (3 - 4pm), Seinfeld (4 - 5pm), According to Jim (6 - 7pm), Friends (10pm), South Park (10:30pm - 11:30pm), and the Red Stick Comedy Block (Saturday at midnight).
My BR TV also began broadcasting a 30-minute newscast. Dubbed "9 News at 9pm from WAFB".
[edit] External links
| Broadcast television in the Baton Rouge market (Nielsen DMA #93) | ||
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WBRZ 2 (ABC) - WAFB 9 (CBS) (The Tube on DT4) - KPBN-LP 11 (A1) - KZUP-CA 19 (IND) - WBRL-CA 21 (The CW) - WLPB 27 (PBS/LPB) - WLFT-CA 30 (IND) - WVLA 33 (NBC) - KWBJ-LP 39 (A1) - WBXH-CA 39 (MyNetworkTV) - KBTR-CA 41 (IND) - WGMB 44 (FOX) |
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| Local cable television channels | ||
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WBXH-CA 39 (Baton Rouge) - KSHV 45 (Shreveport) - K47DW 47 / K61GO 61 / K51FO 521 (Alexandria/Hicks/Leesville) - WUPL 54 (Slidell) - KLAF-LP 62 (Opelousas) |
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| See also: ABC, CBS, CW, Fox, NBC, PBS, and Other stations in Louisiana | |
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Corporate Staff: Paul McTear (President & CEO) | Wayne Daugherty | Marty Edelman | Leon Long | Jeff Rosser | Anne Adkins | Clyde Baucom | Rebecca Bryan | David Folsom | Mary Carloe McDonnell | Billy McDowell | Susana Schuler | Melissa Thurber |
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CBS Network Affiliates: KFVS | KOLD | KSLA | WAFB | WOIO | WTOC | WTOL | WTVR |
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Fox Network Affiliates: KASA2 | WDFX | WFLX | WFXG1 | WPGX | WSFX1 | WTNZ | WXIX | WXTX1 |
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MyNetworkTV Affiliates: KFVE | WBXH | WUAB |
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NBC Network Affiliates: KCBD | KHNL/KHBC/KOGG | KPLC | WAFF | WALB | WAVE | WDAM | WECT | WFIE | WIS | WLBT | WMBF3 | WMC | WSFA |
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1Raycom Media operates these stations owned by Southeastern Media Holdings. |
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2Acquisition by LIN TV is now awaiting FCC approval. |
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3Scheduled to begin broadcasting late 2006 or early 2007. |
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Annual Revenue: Unknown at this time. | Employees: 4,200 | Stock Symbol: None, privately held. | Website: www.raycommedia.com |
