Vestax
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The Vestax Corporation of Japan began in 1977 as a designer and manufacturer of electronic guitars. Today, as music making continues to evolve in this high tech age, Vestax are more commonly known for innovative sound developments such as signal processors, DJ Mixers, professional turntables and CD players.
By concentrating their efforts into the needs of clubs and DJs, their turntables have become firm favourites of international superstar DJs such as Carl Cox.
During the late 1990's Vestax launched a new flagship range of professional DJ turntables. The PDX models had higher specifications than the two market leading products from Technics and were priced in direct competition with the Technics SL1210/SL1200.
However the industry standard Technics SL1210/SL1200 models remained the favourite of DJs worldwide, and effectively saw off all competition, including the higher spec'd Vestax models.
This pattern of events has been replicated by other DJ equipment manufacturers such as Numark, Gemini and Stanton, all of whom released higher specification products but which still sell fewer units than the Technics SL1210/1200 models.
Today Vestax has reduced its range of turntables to just a couple of models - none of which are for Pro-DJ use. Technics, on the other hand, has firmed up its position as market leader and the recognized industry standard by releasing new MK5 models of the SL1210/SL1200 - which since 1972 has been the preferred choice for professional DJs worldwide.
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