Twix
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Twix is a chocolate snack or candy bar made by Mars, Inc. consisting of a biscuit centre topped with caramel and coated in milk chocolate. Being somewhat smaller in cross section than other candy bars, Twix are typically packaged in pairs. Twix was first produced in the UK in 1967 [1], and introduced in the United States in 1979.[citation needed]
Twix was called Raider in Austria, Belgium, Denmark, Finland, France, Germany, Greece, Italy, the Netherlands, Portugal, Spain, Sweden, Switzerland and Norway for many years before its name was changed in 1991 (2000 in Finland, Denmark, Norway and Sweden) to match the international brand name. This name change was met with scorn in Germany. The slogan Raider heißt jetzt Twix, ... sonst ändert sich nix ("Raider is now called Twix, ... nothing else changes") has become a metaphor for botched attempts to make something look more modern by giving it a new, cool name.
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[edit] Flavour and product variants
Peanut Butter Twix is also available in the United States with peanut butter replacing the caramel. Introduced in 1983, it was available until 1997, making a permanent return in 2000. Starting in 2005, Dark Chocolate Twix became available, with a dark chocolate coating instead of milk chocolate. Starting in 2006, White Chocolate Twix became available with white chocolate coating instead of milk chocolate[citation needed]. Discontinued special flavours include 'Chocolate Fudge' and 'Cookies n Cream'[citation needed].
Twix products are also available as ice cream, including Twix brand ice cream bars, Twix brand ice cream, and Twix brand peanut butter ice cream.
In Australia, Ireland and the UK a White Twix is available, covered with white chocolate. In Europe, this was a limited edition. White Twix is now available in the United States, also as a limited edition.
There was also an orange-flavoured Twix (limited edition) available in Europe.
Miniatures of Twix can be found in some Celebrations collections. In Germany, a limited edition type of Twix was released, and was called One Stick Wonders as, instead of coming in twin-sticks, it was just one stick. It was discontinued as Kit Kat sued them for copyright reasons.
[edit] Advertising
- Twix TV ads in Germany throughout late 1990s advised viewers to take a break.
- U.S. Twix advertisements invite potential customers to "chew it over with Twix".
- A very popular 2006 Brazilian Twix advertisement features a man who says 'caramelo' (caramel) all the time and can't control it. One day he decides to go to a psychiatrist. In the waiting room he meets a man who screams "biscoito" (biscuit) and "chocolate". They hug and become very good friends.
[edit] Ingredients
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The examples and perspective in this article or section may not represent a worldwide view of the subject. Please improve this article or discuss the issue on the talk page. |
Listed by weight in decreasing order: milk chocolate (sugar, cocoa butter, chocolate, skim milk, lactose, milkfat, soy lecithin & PGPR (emulsifiers), artificial flavors), sugar, enriched flour (flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid), partially hydrogenated soybean oil, corn syrup, skim milk, dextrose, lactose, salt, cocoa powder, baking soda, soy lecithin, artificial flavor
[edit] Nutrition Information
- UK variant (100g)
- Energy 2.06 MJ (493 kcal)
- Protein 4.7g
- Carbohydrate 63.7g
- Fat 24.4g
[edit] References
- ^ "19 September", prayingeachday.org.
[edit] External links
| Confectionery products of Mars, Incorporated |
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| 3 Musketeers • Balisto/Tracker • Bounty • Celebrations • Dove/Galaxy bar • Kudos • Lockets • Maltesers • Mars Bar • M-Azing • M&M's • Milky Way • Revels • Snickers • Skittles • Starburst • Topic • Twix Discontinued: Marathon • Opal Mints • Spangles |
