Theweek
From Wikipedia, the free encyclopedia
| TheWeek | |
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| Type | Weekly newspaper |
| Format | Tabloid |
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| Owner | Apex Press and Publishing |
| Publisher | Mr Saleh al Zakwani |
| Founded | 2003 |
| Political allegiance | Neutral news coverage |
| Headquarters | CBD Area, Ruwi, Muscat, Oman |
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| Website: www.freetheweek.com | |
TheWeek is a free, 48-page, all-colour, independent weekly published from Muscat in the Sultanate of Oman. Oman’s first free newspaper was launched in March 2003 and has now gone on to gather what is believed to be the largest readership for any publication in Oman. TheWeek has applied for BPA Worldwide audit, the results of which are likely to reinforce the market perception of the publication being a clear leader in terms of readership and reach.
51,000 copies of TheWeek hits the stands every Wednesday. Free copies can be picked up from a large number of outlets spread across the main urban areas in Oman, including Muscat, Sohar, Sur, Nizwa and Salalah. TheWeek covers mostly local Oman-based news - everything from people and events to government decisions and civic initiatives. Celebrities visiting Oman or with an Oman connection, local events and Oman’s sports heroes are covered regularly in the publication. It usually does not take any political position, with the emphasis being more on ‘featurish stuff’.
The newspaper is published by Apex Press and Publishing, Oman's premier publishing house, which was instrumental in introducing the concept of a 'free' newspaper in the Oman market. TheWeek reportedly gets its revenues from the large number of advertisements in it. Contests that are run in the paper including the Crossword, Wordsearch and Find the (hidden) Frog as well as do-it-yourself games like Sudoku and Wordbuster are very popular with its readers.
