Tchotchke

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a collection of conference tchotchke
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a collection of conference tchotchke

Tchotchke (originally from Yiddish tshatshke (often spelled in a variety of other ways because there is no standardized transliteration)(trinket) ultimately from a Slavic word for "toys" — Polish: cacka, Russian: цацки) are trinkets, small toys, knickknacks, baubles, or kitsch. The term has a connotation of worthlessness or disposability, as well as tackiness. For example, an overly ostentatious piece of jewelry, valuable or not, might be referred to as a tchotchke.

The word may also refer to swag, in the sense of the logo pens, keychains and other promotional freebies dispensed at trade shows, conventions and similar large events. Also, stores that sell cheap souvenirs in tourist areas like Times Square and Venice Beach are sometimes called tchotchke shops.

The term was long used in the Jewish-American community and in the regional speech of New York City. It achieved more notoriety in mainstream culture during the Monica Lewinsky scandal. In addition, the 1999 movie Office Space features a tacky restaurant called "Chotchkie's."

Leo Rosten, author of The Joys of Yiddish, gives an alternate sense of tchotchke as meaning a desirable young girl, a "pretty young thing". Less flatteringly, the term could be construed as a more dismissive synonym for "bimbo" or an attractive, but not very intelligent, female. Some consider this usage sexist and it is not widely used outside Jewish circles. The term (in the form tzatzke) is sometimes used in modern Hebrew as a slang word equivalent to "slut."

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