Swedish Fish

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Three Swedish Fish: yellow, green, and red. Each has "Swedish" embossed on its side.

Salmiak-flavored black Swedish Fish or "salted herring", with the manufacturer's name "Malaco" embossed.

Swedish Fish are a type of quasi-gummi chewy candies shaped like fish. Originally colored red with a fruity flavor, they are now also available in orange, yellow and green; the flavor varies with color. The fish come in two different sizes. Until recently, the smaller fish came only in red; now fish of both sizes are available in multiple colors and flavors. Black Swedish Fish, with a salmiak flavour, are also available on the European market.

[edit] History

In 1958, Malaco, a Swedish confectionery manufacturer, decided to expand its business by exporting a few of their products to North America. Various Licorice Ribbons and Licorice Laces candies were the first products to be exported to North America. The Malaco exporting business grew and in the late 1960s and early 1970s, Swedish Fish and Swedish Berries, identical in composition but in the shape of berries, were developed specifically for the North American market. Today Swedish Fish are made in Canada and owned by the Cadbury Adams Company.