Sticky content

From Wikipedia, the free encyclopedia

Sticky content refers to content published on a website, which has the purpose of getting a user to return to that particular website. Webmasters use this method to build up a community of returning visitors to a website.

Examples of sticky content include the following: Chat_room, Online_forum, Webmail, Internet_games, Weather, News, Horoscopes, and much more.

Sticky content is also sometimes called sticky tools or sticky gear. Websites featuring sticky content are often referred to as sticky sites.

Sticky content helps build brands and makes sites more easily findable by search engines, says Internet content expert and journalist Alan D. Abbey.