Slitz
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Slitz is a Swedish magazine for men.
It was started in the 1980s when the two music magazines Schlager and Ritz merged. Slitz continued to be a musical magazine until 1996, when the profile was changed.
Since 1996 Slitz is a typical lads' magazine, similar in content to FHM and Maxim. It contains pictures of women in bikinis or lingerie. The girls in Slitz sometimes show nipples and buns, but no full frontal nudity. The articles are mainly centered around themes such as sex, cars, crime, sports, music, movies, video games and alcohol. Its main competitors are the magazines Café, Moore and the Swedish issue of FHM.
Slitz claims to be the magazine that first found Victoria Silvstedt, who became a Playboy playmate in December 1996 and Playmate of the year in 1997.
Slitz is also available in Finland, since a part of the population in Finland has Swedish as their native language.