Santa Monica Mirror

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Type Weekly
Format Compact

Owner Privately Owned
Publisher Michael Rosenthal
Editor Laurie Rosenthal
Founded May, 1999
Headquarters 13321 Beach Ave.
Marina Del Rey, CA 90292
(310) 204-4255

Website: http://www.smmirror.com

The Santa Monica Mirror is a weekly community paper which covers Santa Monica, Brentwood, Pacific Palisades, Venice, and Marina del Rey in the U.S. state of California. It circulates 25,000 papers weekly. Distribution includes home delivery to all single-family homes in Santa Monica, 2,000 Santa Monica businesses, as well as 400 newsstands. In 2006, it also added the top 100 high-rises from the Wilshire Corridor to the ocean.

The Mirror also serves over 1,000,000 individual users per year at its web site, www.smmirror.com.

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