Salon Kitty (clothing retailer)

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Salon Kitty is a London-based apparel and accessories online retailer founded in 2006 by Alicia von Sobbe-Grimberg. Alicia opened the web shop because she was shocked to find that the general view of Australian fashion was board shorts and flip flops. Alicia was also frustrated by the lack of decent customer service and fashionable styles at other retailers so she thought she would start her own store and do it better.