Rockford-Montgomery Labs

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Rockford-Montgomery Labs is a distribution and marketing company based in Athens, Georgia. The company has also created a line of over the counter pain relievers known as 360 OTC.

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[edit] Distribution Arrangements

Rockford-Montgomery Labs has a distribution arrangement for several different "Official" NASCAR brands. The most well-known of these brands is AERO Exhaust, the sponsor of the #4 Morgan-McClure Motorsports Chevrolet in NEXTEL Cup. Rockford-Montgomery has the exclusive right to distribute AERO Exhaust's products to retailers. [1] Rockford-Montgomery also has a similar distribution agreement with NASCAR Race Face sunscreen. [2]

[edit] 360 OTC

Rockford-Montgomery Labs is currently selling four versions of its over-the-counter medication 360 OTC. Three are for pain relief (360 OTC Extra Strength Relief, Extra Strength Hangover Relief, and Extra Strength Hangover Relief Lite), while the fourth is a stimulant. [3] Although the company claims that all four of its brands are FDA approved, none of them appear in the database of FDA approved drugs. [4]

[edit] Sponsorship and Advertising

In 2007, Rockford-Montgomery Labs will sponsor the #36 Bill Davis Racing Toyota driven by Jeremy Mayfield in NASCAR's NEXTEL Cup series and Tyler Walker in the Craftsman Truck series through its 360 OTC brand. [5]

Also in 2007, Rockford-Montgomery will launch the first-ever blimp with a 30'x70' LED television screen built in. [6]

[edit] External Links