Richie Rich (rapper)

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Richie Rich is the stage name of Richard Serrel, an Oakland, California-based rapper. He had a minor hit on his own (Let's Ride) in the early 1990s and performed on one version of I Got 5 On It by The Luniz. He is notable for being an early influence on rapper Snoop Dogg, both in vocal style (they both have a laid-back, drawling delivery), and in the naming of their groups - Snoop has stated that 213 (consisting of Snoop, Nate Dogg and Warren G) was inspired by Rich's 415, named after the area code of Oakland. In Snoop's own words, "The reason I formed 213 with Warren G and Nate Dogg is because Richie Rich had a group called 415. I was lovin' his style and voice which I incorporated into my style when I first started rapping."

He is largely known for his work with friend Tupac Shakur; the pair regularly collaborated in the mid-1990s.

He is said to make a big come back after all these years 'as the game needs richie rich and his style' one magazine quoted.

He has been on the low for so long and finally returning with help from E-40 and possibly Snoop Dogg and Dr. Dre (Dre has said to admire his flow and wants to sign him) Dr. Dre is not yet confirmed.

Richie Rich is said to make his comeback in September 2006/2007.

Richie rich is producing the soundtrack for the film "Justus". He is also performing a song for the soundtrack.