Reggielution

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Reggielution artwork made by a fan. A play on Fitzpatrick's version of Korda's famous Guevara photograph.
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Reggielution artwork made by a fan. A play on Fitzpatrick's version of Korda's famous Guevara photograph.

"Reggielution" refers to the anticipated revolution of the Japan-based video game company Nintendo and the video game industry upon the release of the Nintendo's Wii console (codenamed Nintendo Revolution). The term was dubbed shortly after the 2004 Electronic Entertainment Expo (E3) conference during which the President and Chief Operating Officer for the North American division of Nintendo, Reggie Fils-Aime said

   
Reggielution
My name is Reggie; I'm about kickin' ass, I'm about takin' names, and we're about makin' games
   
Reggielution

He responded to the Reggielution by saying

   
Reggielution
The fans are great, you know, I have to tell you a story. After E³, I immediately go into interviews and other meetings. I get a phone call from my son, who is now 16 years old, telling me, "Dad, you're famous. You got all these things on the web!" And I'm, like, "You're kidding me!" I didn't know what was going on. And we had all these fansites and all this information floating around. They called it the Reggielution and they called me the Reggienator. It was pretty fun.
   
Reggielution

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