PowerBar
From Wikipedia, the free encyclopedia
PowerBar is an American maker of energy bars and related products (particularly sports drinks and gel-based footstuffs for distance athletes).
The PowerBar company was founded by Brian Maxwell a Canadian athlete and entrepreneur in his kitchen with $55,000 in cash. The company was launched in 1986 in Berkeley, California, and eventually acquired a headquarters building in downtown Berkeley.
The company eventually earned $150 million in sales before being purchased by Nestlé in 2000 for $375 million.
