Persuasive writing

From Wikipedia, the free encyclopedia

Persuasive writing is the use of written word to convince an audience to support the author's point of view.

[edit] Common Techniques

1. Emphasizing benefits while ignoring drawbacks
2. Writing in active voice rather than passive voice
3. Writing in short sentences and shorter words
4. Create a list of 'For and Against' points
5. Capture your reader's interest from the first sentence
6. Use connectives e.g. Furthermore, Moreover and Therefore
7. Make opposing facts seem like problems
8. Use a lively anecdote to persuade your reader
9. Use rhetorical questions
10. Use "in fact" and "indeed" to strengthen your viewpoint
11. Use "however" to offer a contrasting viewpoint
12. End with a positive and interesting statement