Pentax Optio

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The Pentax Optio series is a line of consumer digital cameras manufactured by Pentax Corporation. Although one of the earliest mass-market examples of point and shoot technology in a digital camera, the Optio series remains popular today, and encompasses the bulk of Pentax's lower-end camera sales. These products typically range in cost from $200-$500 USD, with specific models targeted for underwater and outdoor use.

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