Patricia Seybold

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Patricia B. Seybold, CEO of Patricia Seybold Group, is the author of Customers.com, The Customer Revolution, Outside Innovation, and co-author of Brandchild. She is a visionary leader with the unique ability to spot the impact that technology and customer behavior have on business trends. Patty is also the world's leading advocate for the idea that customers must be fully engaged in the brainstorming work that always precedes the conception of successful products and services.

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