Nothing Real
From Wikipedia, the free encyclopedia
Nothing Real L.L.C, founded in October 1996 by Allen Edwards and Arnaud Hervas, developed high-end digital effects software for the feature film, broadcast and interactive gaming industries.[1] Apple Computer purchased Nothing Real in February 2002 for its flagship digital effects software, Shake.[2]
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[edit] History
In 2000, Shake version 2.1 cost $9,900 plus an annual maintenance fee of approximately $1,500. The additional render-only license cost $3,900. The software was only available for Irix and Windows NT.[3]
Apple Computer's purchase of Nothing Real in 2002 changed the way in which Shake was marketed and sold. Apple released Shake for Mac OS X and lowered the price to $4,950 with an annual maintenance fee of $1,199. Apple continued to lower Shake's price over the years. In 2006, Apple released Shake 4.1 for $499 with no annual maintenance fee.[3]
[edit] Corporate Facts
- Nothing Real was headquartered in Venice Beach, California.[2]
- Approximately one-third of the company’s sales were overseas in the United Kingdom, France, and Japan. [4]
[edit] References
- ^ http://www.digitalproducer.com/pages/next_release_of_shake_compositin.htm
- ^ a b http://www.macworld.com/news/2002/02/07/nothingreal/
- ^ a b http://www.creativemac.com/articles/viewarticle.jsp?id=52346&afterinter=true
- ^ http://www.digitalproducer.com/pages/next_release_of_shake_compositin.htm
