NeoEdge Networks

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NeoEdge Networks

Type	Private
Founded	2002, Palo Alto, CA
Headquarters	Palo Alto, CA
Key people	Vic Mahadevan, CEO,Steven Woods, Founder
Industry	In-game advertising/Digital distribution
Products	Game advertising and distribution services
Revenue	unknown
Employees	unknown
Slogan	NeoEdge Now!
Website	www.neoedge.com

NeoEdge Networks is a Silicon Valley Web 2.0 Internet startup that enables gaming and other media companies to deliver Internet advertising as part of their products. NeoEdge is notable in that it is a pioneer in both peer-to-peer distribution and in-game advertising - a topic that has become both popular and controversial as Internet business models come to dominate all aspects of consumer entertainment services and products.

The company was founded in 2002 by Netscape and America Online entrepreneurs who previously created the world's first consumer-based Voiceportal while at Quack.com (acquired by AOL in 2000).

Neoedge has been implicated in recent controversy surrounding in-game advertising^[1], and advertising in non-traditional Internet applications, particularly as pertains to ongoing debates about the definition of spyware and adware.

NeoEdge customers include gaming, movie and video companies.^{[citation needed]}