Talk:Mountain Dew

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I've tried to apply consist labelling to the section headings on this Talk Page. --Brokenfixer 18:01, 20 January 2006 (UTC)

Contents 1 Variety Availability 2 Logo and Advertising 3 Variety: Mountain Dew Electrocution 4 Variety: LiveWire 5 What Flavor? 6 Ingredients (e.g. Aspartame) 7 External links 8 Variety: Dew Fuel/Energy (Canada) 8.1 Source? 9 Hillbilly bottles 10 What about the gamers? 11 Possible vandalism? 12 Delicous 13 Home of Mt. Dew 14 games 15 New logo 16 Slogans 17 Back to the UK 18 Pitch Black 19 benzene

[edit] Variety Availability

Caffeine-free Diet Mt. Dew is available in Indiana as well.

I recently purchased non-diet caffine-free Mountain Dew in Ashton, Idaho. Gazhetti 04:39, 22 July 2005 (UTC)

No Caffeine? Does anyone know if the Mountain Dew sold in Nevada contains caffeine or not? Thanks.

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Mountain Dew (regular) is now available on Northwest Airlines flights. --Brokenfixer 15:27, 14 January 2006 (UTC)

[edit] Logo and Advertising

I can't understand why the logo picture was changed. That isn't the new logo...that's the old one! I just finished drinking a Mountain Dew, so I'm pretty sure. ; ) I have the bottle right here. Also, that logo really shouldn't be a jpeg. I would just revert it, but I was wondering if anyone had any reasons not to? Colin Hill 11:24, Mar 16, 2005 (UTC)

Okay, I changed it back. Colin Hill 06:25, Mar 19, 2005 (UTC)

• I changed it back. It IS the new logo, it has not been used much yet on the bottles or cans but is used on the MD site and commercials. It is coming into use. I was not able to get a GIF image of it, sorry. --Evanwohrman 02:46, 25 Mar 2005 (UTC)

er ... is there any good reason why *both* logos cannot be shown; especially as they are both in use (hey, a history of logos for any product is also interesting and encyclopaedic!) --Vamp:Willow 12:37, 25 Mar 2005 (UTC)

• Why don't we get a copy of the logo that has the green background so it's more consistent with the old logo? The current one looks kind of naked as it is. --Emfraser 04:19, 27 July 2005 (UTC)

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I think you should put in something about the slogans they have had. Example: "Do the Dew."--Cyberman 02:46, 10 Feb 2005 (UTC)

== Testicular Atrophy Urban Legend == Smallnuts!! 0.o

I think that the well-known rumor regarding the yellow #5 food coloring in Mountain Dew causing men's gonads to shrink would make a nice addition to the article.

Urban Legends Reference Pages: Toxin du jour (Don't Overdew It)

The Straight Dope: Mountain Dew = shrinking 'nads?

Some may feel it doesn't merit inclusion because it isn't true, but I feel that it adds a lot of flavor to the mountain dew story. It's the colorful details like this that show the fascinating interactions between mountain dew, youth culture, misinformation, irrational fears, blah blah blah.

[edit] Variety: Mountain Dew Electrocution

I can't find reliable personal or web references to Mountain Dew Electrocution. Can someone provide some more reasonable verification that this is not a hoax perpetrated by the blogging community? User:chrysrobyn 03:03, May 6, 2005 (UTC)

I deleted it. I couldn't find anything either and, in fact, I found references made in 2003 that it was coming out for the next easter....which was over a year ago. Again, nothing substantial to show it exists. Cburnett 04:44, May 6, 2005 (UTC)

Check out the boards at www.bevnet.com for more info on this, apparently it's very delayed. ---- 217.211.208.195 (sig added by Cburnett)

Well, WP is not a crystal ball. Cburnett 06:42, Jun 5, 2005 (UTC)

Links to anonymous internet people speculating on the possible future and photoshopped bottles: BevBoard #2 Bevboard #1

My name is Vince Cracchiolo, and my website is deercrack.com. Electrocution does not exist. I know this because I made it up! The purple graphic floating around some websites is from my site from a few years ago. I think it is hilarious though so I am going to repost it as new news on my site.

[edit] Variety: LiveWire

I'm not American, so I don't the situation here, but the article says: "Pepsi has no plans of bringing back LiveWire." Yet, the official homepage linked at the bottom reads "You shouted out. We listened. Livewire is here to stay." [1] Could someone clarify the issue, please? Thanks -- Andromeda 14:39, 13 August 2005 (UTC)

You shouted out, someone listened, and appears to have corrected the article. Thanks --Brokenfixer 18:05, 20 January 2006 (UTC)

[edit] What Flavor?

What flavor is Mountain Dew exactly ? The article says citrus flavor - but what citrus fruit ?

• In my opinion that is difficult to describe -- "citrus-flavor" is about as close as you can get. I have heard Mountain Dew described as lemon and lemon-lime, but it does not taste like Sprite or other lemon-lime sodas. Unlike most sodas, Mountain Dew contains orange juice as a minor ingredient, and perhaps this should appear in the entry. However the flavor of Mountain Dew is even farther removed from artificial orange sodas. I believe that "extremely sweet" is one of the more accurate descriptors of the flavor. --Brokenfixer 18:18, 21 October 2005 (UTC)

[edit] Ingredients (e.g. Aspartame)

Does Pepsi have any plans to remove aspartame from Diet Mountain Dew and replace it with Splenda? Sure would be nice..and when do they get rid of the BVO?

I'd like to see Splenda in Diet MD too, but I haven't seen any plans. The BVO won't leave until the Concentrated Orange Juice is gone -- unless the Xtreme-sportsters want their soda to look heterogeneous. Check out the picture of Orbitz (soft drink). --Brokenfixer 17:51, 20 January 2006 (UTC)

Splenda is now being used in combination with aspritame in a new "Tuned Up Taste" Diet Mountain Dew.

[edit] External links

Several external links were unrecoverably stale. Mountain Dew humor appears to be temporal.

I kept the BVO link and I'll add the links shown under testicular atrophy on this Talk page. (The Wikipedia article uses these sources.)

In addition, I deleted the link to Mofoism. I wasn't able to discover why a Xanga blog about topic X merited Wikipedia clickthrough from article X. There are hundreds of Mountain Dew fansites. Many of them are relevant, entertaining, and/or informative.

--70.246.24.178 22:47, 20 January 2006 (UTC) Oops - I was logged out of Wikipedia when I made these changes. --Brokenfixer 22:50, 20 January 2006 (UTC)

[edit] Variety: Dew Fuel/Energy (Canada)

I've been drinking Mountain Dew Energy here in Canada for some time now. The last few days the product in the 591ml bottle format mysteriously disappeared from the shelf at my local 7-11. Today I found a product called "Dew Fuel" sitting beside the Energy Sugar-Free variety. It definately looks like a Mountain Dew product, and is bottled by Pepsi-Cola Canada.

It appears to contain the same ingredients and levels of caffeine as Energy. As well the parental warning label appears to be more prominently displayed on the bottle. A call to Pepsi Canada revealed no further information, in fact the customer service representative had no information on Dew Fuel and the UPC code on the bottle came up as Energy in the Pepsi system.

Does anyone have any information on this? Why the name change? If it is a name change or a promotion? I'll upload some scans of the label a little later as well as a comparison to Energy. Jason Bouwmeester 20:10, 24 February 2006 (UTC)

I'm sipping on a can of Dew Fuel right here, and it's fully caffeinated. I live in Canada, so the statement that says there is no caffeine is false. Also, Mountain Dew Xtreme was the old name but I'm yet to determine why the name change. Fr0 03:43, 11 May 2006 (UTC)

[edit] Source?

The article currently states:

a caffeinated version of Canadian Mountain Dew (which is not caffeinated in Canada due to Health Canada regulations that only allow caffeine in cola varieties of soft drinks)

Although this is a widely held view, no one has seems to be able to produce the exact law in question. Pepsi's official response has always been "It is caffeine free because our Canadian customers prefer the taste" which virtually no one believes. Many people have tried to get to the bottom of this with no luck. If anyone knows of exactly which regulation prevents the use of caffeine in clear soda, please include it! --70.82.50.67 00:40, 17 July 2006 (UTC)

http://lois.justice.gc.ca/en/f-27/C.R.C.-c.870/233259.html Table VIII contains the data for using caffeine as an additive.

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Randomdewers.com link giving anybody else a virus alert when they visit it? -----

[edit] Hillbilly bottles

I remember when I was in elementary school, in the 1980s, we had an old style bottle vending machine that had bottles of Mountain Dew with the hillbilly logo on it. I thought that logo was great!. --WhiteDragon 19:58, 10 March 2006 (UTC)

[edit] What about the gamers?

I just added a small section about the links to gamer culture. If you would like to add more please do so

Is it just me or does Mountain Dew seem to be the unofficial soda of gamers and DnDers everywhere?--Hypergeometric2F1(a,b,c,x) 11:12, 29 November 2006 (UTC)

[edit] Possible vandalism?

"It is most definitely the craziest, most delicious soda out there."

Doesn't sound too proffessional or impartial.

[edit] Delicous

LOL. I heard that Mountain Dew is widely considered to be the best soda on the market today. Is it true? And what about Yellow No. 5? Does it reduce your sperm count or does it.

 Has the formula ever been changed? it doesnt taste as sweet as it did back in the sixtys.

[edit] Home of Mt. Dew

Someone more apt at editing should add that Marion, Virginia calls itself the "Home of Mt. Dew" due to the formula being created there. Marion businessman William "Bill" Jones invented the formula and sold it to Pepsico in 1964.

[edit] games

why would gamers want to decrease their reaction time?

If you decrease your reaction time, you decrease the time gap between stimulus and response. Gamers would want to do this so they could say, shoot the opponent before they react.

[edit] New logo

Is there a pic featuring the new Mountain Dew logo? BiggKwell 04:26, 4 July 2006 (UTC)

Yeah.I'm drinkin' it now (the diet mountain dew).but yes,it's a new logo.--Cute 1 4 u 01:11, 20 July 2006 (UTC)

[edit] Slogans

Please add more slogans.I already add what I can think of.--Cute 1 4 u 01:11, 20 July 2006 (UTC)

[edit] Back to the UK

I added a link to Chris Finlay's petition to bring MD back to the United Kingdom

[edit] Pitch Black

Is Pitch Black gone forever? Doesn't seem like they're bringing it back this year.

[edit] benzene

This article contained a note on benzene in soft drinks, which I have edited as it was not quite correct. Original:

Recent reports to the FDA indicate that Mountain Dew and other soft drinks may contain high levels of benzene that are above the FDA's limit for public drinking water. The source of the benzene appears to be from a reaction of citric acid and sodium benzoate. There has been a call, recently, for soft drink companies to address the toxic chemical reaction that takes place in many similar beverages..

The concern about the formation of benzene in soft drinks is with regards to the combination of ascorbic acid (vitamin C) (or a related compound, erythorbic acid) and sodium benzoate (a preservative). Mountain Dew does not contain ascorbic acid. It does contain erythorbic acid and sodium benzoate; however, calcium disodium EDTA and sugars have been shown to inhibit the production of benzene in sodas. Mountain Dew contains calcium disodium EDTA and sugars in its regular formula. Mountain Dew has not been shown to contain benzene levels above the drinking water limit.

A relevant citation is here: Benzene production from decarboxylation of benzoic acid in the presence of ascorbic acid and a transition-metal catalyst (Gardner & Lawrence, 1993)

Citric acid and benzoates alone have not been shown to be a problem, although some research suggests that if the initial ascorbic acid and sodium benzoate reaction takes place, citric acid can accelerate the formation of benzene. Also, the level of formation of benzene in the drink, if any, is dependent on the drink's exposure to heat and light.

The potentially hazardous combination of benzoate and ascorbic acid has been removed from a great many of the major lemon-lime brands. The best advice is to check the label, but even sodas that have been found to contain benzene should not be a major concern to the average consumer. The levels are far lower than those consumed daily during the course of a normal diet and almost all (but not all) are within the limits for water contamination.

If you are concerned, simply avoid those sodas containing the combination of sodium benzoate (or, less commonly, potassium benzoate), and ascorbic acid (also known as vitamin C) or erythorbic acid. Better yet, stick to water for your thirst needs.

See United States Food and Drug Administration: Questions and Answers on the Occurrence of Benzene in Soft Drinks and Other Beverages for further information.