MoSoSo

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MoSoSo, or mobile social software, is software -- generally on a mobile phone or on a laptop computer -- that facilitates social encounters, or mobile social networking by associating geographical location and time with one's own social network.

The basic idea of a MoSoSo is to overlay a location and time element to the idea of digital networking. So it enables you to find people in your vicinity and at that time for social, sexual/dating or business networking. It's worth noting that the time variable is often overlooked in analysis of MoSoSo dynamics. [1]

[edit] Examples

  • Dodgeball - Focuses on merging location-based services with social networks to help people connect with the people and places around them.
  • Enpresence - Automatically lets you know when friends (or romance) are nearby plus ability to exchange messages, ice breakers, or quick questions, using bluetooth.
  • Festuc - Users can go to any club or bar and see who's near, use alerts on their friends or other interesting people on the network, by SMS or WAP (Spanish)
  • Jambo Networks - A group/affinity-based mososo that uses proximity to find people within the same group nearby.
  • My MoSoSo - Uses Wi-Fi's peer-to-peer "Ad-Hoc" mode to introduce you to interesting people who are within a two-minute walk of your location.
  • Pinppl - Application that allows RIM and Blackberry users to create a profile, upload pictures, and tag people who they like.
  • PlaceSite - Allows everyone using wi-fi in a given venue, block or neighborhood to meet and interact with the other people in that place. Users don't have to download, install or activate any new software. Tied to the place rather than the user.
  • Plazes - Plazes goal is to put physical presence to the web by automatically detecting your location and connecting you to things nearby.
  • Saki Mobile - Mobile Community with online extension that allows members to interact through unified interface whether on phone or computer. Referred to by reviewers as the "Myspace of mobiles"
  • Sensor - Aims to help users form spontaneous social circles through their Nokia brand phones.
  • SLAM - Slam is a Microsoft Research Community Technologies Group research project, developed in conjunction with the Microsoft Photo and Imaging eXperience (PIX) team. It is a mobile device-based application that enables lightweight, group-centric real-time communication, location awareness and photo-sharing.
  • Vixo - an SMS social networking site that allows users to create webs of trust about topics through a simple text-based protocol - with account management on the web site
  • Zingku - Zingku enables individuals and businesses to "mobilize their passion" by leveraging their personal network through mobile, im, email and web.

An emerging trend within the MoSoSo community is MoSoSo advertising. There is already experimentation of this going on in the UK and Europe.

[edit] See also

[edit] References