MicroStrategy

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MicroStrategy

Type of Company	Public (NASDAQ: MSTR)
Founded	1989
Headquarters	McLean, Virginia, USA
Key people	Michael J. Saylor, Chairman of the Board President and Chief Executive Officer
Industry	Business intelligence
Products	MicroStrategy 8
Revenue	$268.66 million USD (2005)
Employees	1,005 (2005)
Website	www.microstrategy.com

MicroStrategy is a business intelligence, Enterprise Reporting, and OLAP software vendor. MicroStrategy's software allows reporting and analysis of data stored in a relational database and other sources. MicroStrategy describes its core reporting software as "ROLAP" or "Relational OLAP" to highlight its use of relational database technology and to distinguish from traditional OLAP.

Their most recent software suite is called MicroStrategy 8. Previous applications include DSS Agent, DSS Web, DSS Broadcaster, and DSS Architect.

[edit] Dot-com boom era

MicroStrategy founded two noteworthy dot-coms. Strategy.com in 1999 was among the first service to broadcast custom alerts (such as stock price alerts) to wireless devices. It founded Angel.com in 2000 as a customizable telephone-based portal.

MicroStrategy was among the companies to have its stock value skyrocket during the dot-com boom. It was a prominent advertiser during the Super Bowl XXXIV in 2000. An accounting scandal in 2000 caused the stock to drop 61% on March 20, 2000 alone, losing over 95% of its value in a few weeks. Adjusted for stock splits, the company traded for an all-time high of $3330 on March 10, 2000, and an all-time low of $4.20 on July 3, 2002 during the stock market downturn of 2002^[1].