Meow Mix
From Wikipedia, the free encyclopedia
- For the bar, see Meow Mix (bar).
Meow Mix is a popular variety of cat food, the classic TV commercial jingle of which is well known as part of American popular culture, notably referenced in the original Austin Powers film. The jingle was written by Shelly Palmer in 1970.
The lyrics to said jingle were, "I want chicken, I want liver. Meow Mix, Meow Mix, please deliver." In commercials, it was typically meowed by a cat, with English subtitles.
The Meow Mix Company operates from a 200,000 square foot facility in Decatur, Alabama, and also produces Alley Cat® brand cat food products. The brand was acquired by Del Monte Foods in May, 2006.
[edit] Meow Mix House
Meow Mix House was a reality TV show created by Meow Mix in the format of Survivor. Ten cats rescued from animal shelters nationwide (including the ASPCA in New York, Touched by an Animal in Chicago, and Kitten Rescue in Los Angeles) competed for a grand prize- an executive-level position with the Meow Mix Company. These three-minute reality TV segments aired on Animal Planet for 10 consecutive weeks, beginning on June 16, 2006. The cats were viewable full time via webcam and were adopted as they are voted off of the show, receiving a year’s supply of Meow Mix as a consolation prize. Weekly contest winners for areas such as “Best Purr” and “Greatest Post Climber” were decided by a panel of judges. Two winners were chosen- one through professional judges and a second by TV viewers. The company stated that the winner recieved the title of Meow Mix’s “feline vice president of research,” as well as becoming part of a new family. A second corporate position was provided to the cat voted most popular by viewers.
Miami's Cisco won the top prize of VP of R&D at Meow Mix and Ellis from Portland won the title of viewers' choice winner.
