Maxis Communications

From Wikipedia, the free encyclopedia

Maxis Communications Bhd

Type	Public (Bursa Malaysia:MAXIS)
Founded	established 1993, publicly listed 2002
Headquarters	Headquartered in Kuala Lumpur, Malaysia
Key people	Dato’ Jamaludin Bin Ibrahim (CEO) Edward Ying Siew Heng (COO)
Industry	Telecommunication
Products	Telecommunication Services Wireless/Mobile Services
Revenue	6.37 billion MYR 2005
Employees	2200+
Slogan	"Nil"
Website	http://www.maxis.com.my

Maxis Communications Berhad is a mobile phone service provider based in Malaysia. It was started in the year 1995. It uses the dialling prefix identifier of "012", "014" and "017". Their mobile services are provided over the 900 MHz GSM band and as of recently, the 2100 MHz UMTS band. "014" had been shared by 2 other mobile service provider based also in Malaysia.

1 Products and Services
2 Corporate History
3 Majority Shareholders
4 Competitors
5 External links

[edit] Products and Services

Maxis provides a variety of mobile communication products and services. They offer prepaid call plans, monthly subscription plans, global roaming, MMS, WAP (over both GSM and GPRS), Residential Fixed Line services, Broadband Internet plans, and as of early 2005, 3G services to both pre-paid and subscription customers.

For business customers, Maxis offer VSAT services (satellite based communications) and Blackberry based mobile services besides regular services.

Maxis also provides an online Music store for its customers to download multimedia content.

Maxis' most popular service is its prepaid HotLink brand that currently serves 6.3 million customers in Malaysia. They are currently heavily promoting a new IDD 132 service, which offers discounted calls to landlines in selected countries, at a rate of 20 sen (roughly 6 US cents) per minute which is, at certain times for many subscribers, even cheaper than a local call.

Maxis is currently involved in a price war with its competitors (particularly DiGi) in the pre-paid SIM market which has driven its Hotlink starter pack prices down to RM 8.80 (about USD$2).

[edit] Corporate History

In 2002, Maxis purchased Timecel, a rival mobile service provider, from TimedotCom Berhad. Prior to the purchase, Maxis offered phone numbers beginning with 012, and TimeCell 017. Now, subscribers can choose between the two. In 1999, Maxis introduced the popular pre-paid brand "Hotlink", which currently has 6.3 Million customers.

[edit] Majority Shareholders

Maxis Communications is part of Ananda Krishnan's business empire. In 1996, the company launched Malaysia's first two satellites; MEASAT 1 and 2. A third satellite, MEASAT 3, is currently under construction and is meant to further extend the coverage of sister company ASTRO's satellite television services.