Marvin Traub
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Marvin Traub is a retail business executive who transformed modern merchandizing and marketing, and is widely regarded as among the legendary figures of the Harvard Business class of ’49, who turned Bloomingdale's into a fashion trendsetter.
He graduated from Harvard College Magna Cum Laude in 1947 and Harvard Business School with Distinction in 1949.
Marvin S. Traub served as CEO and Chairman of Bloomingdales, and serves as senior advisor to Financo, Inc. and is Chairman and CEO of Financo Global Consulting (FGC), the consulting arm of Financo. He also serves as President of his marketing and consulting firm, Marvin Traub Associates, Inc. (“MTA”) Mr. Traub served as Chairman of The Home Company, which he founded in 1997, and the Johnnie Walker Collection which he created in 1998.
[edit] Awards
Mr. Traub was the recipient of The Gold Medal of the National Retail Federation in 1991 as well as the Légion d’Honneur and ordre national du Mérite from France and was awarded the Commendatore de la Republic by Italy.
[edit] Trustee
Traub was a Trustee of the American Health Foundation (AHF) between August 1975 and February 1978. He was the President of Bloomingdale's from 1978 to 1992, and Vice Chairman of Federated Department Stores from 1988 to 1992. He served on the Visiting Committee of the Harvard School of Public Health.
[edit] Books by or about Marvin Traub
Marvin Traub wrote "Like No Other Store, The Bloomingdale's Legend and the Revolution in American Marketing", ISBN 0-8129-1963-7, Publisher: Random House Inc., 1993, providing the story of how Traub and the Bloomingdale's creative team conceived and executed a revolution so influential that it has been copied in virtually every retail chain and mall in America. This is also the story of the Campeau takeover and bankruptcy, providing an insider's account and many never before revealed details of the deal that almost brought down Bloomingdale's.
In the book "Kindred Spirits: Harvard Business School's Extraordinary Class of 1949 and How they Transformed American Business" by David Callahan, ISBN 0-471-41819-6, Publisher: John Wiley & Sons, Pub. Date: October 2002; which focuses on the "legendary" Harvard MBA class of 1949 which it claims transformed business in America during the 1950's, in which Marvin Traub was one of the leading alumni of the group in making Bloomingdale's into an international fashion trendsetter.
