Marc Canter

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Marc Canter

Marc Canter is a well-known figure in the sphere of open standards, social networks and blogging, and has been interviewed and quoted on the subject matter in numerous publications. ^{[citation needed]} Marc is a frequent speaker and panelist at conferences such as Web 2.0, SuperNova, Gnomedex, AlwaysOn Innovation, SXSW and many others. [1] ^{[citation needed]} Marc is also a contributor to many open standards efforts and is champion for end-user controlled digital identities and content - being a co-founder of the Identity Gang.

Over the years Marc has also traveled worldwide, consulting to global corporations (AOL, EMI, PCCW, Reuters, T-W, Sony, JVC, Fujitsu, Telecom Italia, Intel, Hewlett-Packard, Apple, Kaleida Labs and many others) and has written on the multimedia industry and burgeoning world of micro-content publishing and social networking. ^{[citation needed]}

He is the founder and CEO of Broadband Mechanics[2], a digital lifestyle aggregator (DLA) company. Broadband Mechanics builds tools and environments to enable online communities. They target their products at a broad user base with the hope that everyday people can make better use of Internet technologies.

Broadband Mechanics provides strategic consulting and architectural design work to its clients, such as 1UP.com, Tribe.net, aSmallWorld, and AlwaysOn Network[3].

Marc's relationship to his clients often brings him in on startups in the formulative stages of product development and design. Marc was an original member of the team at Tribe.net that developed the first social network 'groups' technology, called Tribes. Marc is currently helping out Ruckus Networks and Visual Media. Broadband Mechanics has also collaborated with Avid Technology. ^{[citation needed]}

Broadband Mechanics also recently released StructuredBlogging, a compatibility box effort at establishing clear standards for microcontent. This organization has released Perl and Php libraries and plug-ins for WordPress and Moveable Type. StructuredBlogging is a complete superset of microformats.org and has established schemas for events, reviews, lists, media (audio and video), people and group showcases.

Marc co-founded MacroMind in 1984 and began developing for the newly launched Apple Macintosh. ^{[citation needed]} MacroMind became Macromedia in 1991. He was part of the team that created the first multimedia player, the first cross-platform authoring system and the world's leading multimedia platform. Marc was considered one of the founders of multimedia^{[citation needed]} and has been a strong evangelist in the industry for nearly a decade^{[citation needed]}.

Prior to MacroMind, he worked for Bally-Midway programming music for videogames. He programmed the first ever licensed music^{[citation needed]} ("Peter Gunn" for Spyhunter). He started his career after college when he went to New York City to help his friends build a music studio called "Noise New York." It was during this time that Marc gained valuable experience and expertise working with laserdiscs, laser light shows, NAPLPS, pro audio and video equipment and a new technology called videodiscs.

Marc is also credited with involvement in one of the first known cases of a virus being distributed via commercial software. According to the March 16, 1988 edition of the Toronto Star, several MacroMind products shipped with virus infected media. Analysis later revealed that Marc's computer was infected with the virus while he was working on training material for the software products.