Letraset
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- This article is about the company named Letraset. For halftone secreens, see screentone.
Letraset is a company which manufactures sheets of artwork elements which can be transferred to artwork being prepared; see the article on screentone for details. The name Letraset was often used to refer generically to sheets of dry transferrable lettering of any brand. This technique was very widespread for lettering and other elements before the advent of the computer techniques of word processing and desktop publishing. Currently, Letraset's line of print patterns and textures are more commonly used than its lettering.
Before computer techniques, when artwork was prepared by hand, Letraset sheets were available with letters in a large range of typefaces, styles, and sizes, symbols, and other graphic elements. The letters could be transferred one by one to artwork being prepared, a tedious job. The alternative, also tedious and requiring skill, was to do the lettering by hand. The name Letraset comes from the lettering application, once ubiquitous but now rarely used, although still available.