Lara Bingle

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Lara Bingle, on the cover of the magazine issue in question

Lara Bingle (born 1987, Cronulla, New South Wales) is an Australian model who is best known for appearing on Fingal Spit in the controversial 2006 Tourism Australia advertising campaign So where the bloody hell are you?, where she delivers this final line in the television commercial. Because of her notoriety, later that year she competed on the Nine Network's celebrity ice dancing show Torvill and Dean's Dancing on Ice, where she was eliminated 6th, and in the channel's parody of the above ad for their own ad for the 2006-2007 Ashes series.

In May 2006, Bingle took legal action against EMAP Australia, who allegedly published photographs of the model without her permission in the March 27 issue ^[1] of Australian lad's mag Zoo Weekly.^[2]^[3] Bingle claims that the magazine defamed her by implying she consented to pose for the magazine, which used photographs that were shot when she was an unknown model^[4].

She also appeared on the Melbourne Footy Show's Grand Final episode (September 28, 2006) during the player revue. On December 12, 2006 Melbourne's Channel Seven news reported that Bingle was the 'other woman' involved in the breakdown of Carlton AFL player Brendan Fevola's marriage, after months of internet speculation that they began their relationship on the night of the Grand Final episode.