Lúcio Ribeiro
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Lúcio Ribeiro is a Brazilian journalist who writes about music, cinema, entertainment and pop-culture in general. Well-known by his coverage of "new music", his articles also cover youth oriented issues, rather than just band reviews. His rock tips together with his informal way of writing have turned him into a controversial 'indie-celebrity', who some love to worship, while others, love to hate.
Lucio Ribeiro worked for ten years (1996 - 2006) for the most important Brazilian newspaper [[Folha de São Paulo]], where he used to have a famous weekly column called "Popload" on Fridays. At Folha, he worked for five years for Ilustrada, section which covers art and entertainment, writing articles about music as well as coverage of American and European rock festivals. From 2001 to 2003 he worked for the Sports section, and from 2003 to 2006 as a columnist (Popload). Even though he left the newspaper in june 2006, he's been writing to Ilustrada as a regular contributor lately.
His online weekly column, though, was the main reason for his sudden fame. From 2000 to June 2006 Lucio wrote a web version of his printed column Popload. On the web, the texts were much longer and much more informal than the newspaper's version. Constantly searching for new bands and for the "this week's-best-song-of-all-times", his column easily became a trendsetter. Thousands of indie kids would access it, and consequently, would end up folllowing religiously his do's and dont's.
In June 2006, Lucio Ribeiro started his new project at a net server called IG. He has been writing a weblog called Popload, which is updated daily with a much freer content than his readers were used to. On his weblog, readers are now able to express their feelings towards the bands publicly, participate in trivias and suggest topics.
Moving from the reviews to the pickups couldnt' be more predictable. If DJs don't play what you want to dance...just DIY (do it yourself). And that's what he did. Lucio Ribeiro started playing at parties and at small clubs, and suddenly became a busy and popular electro-rock DJ. He's now the resident DJ at Sao Paulo's trendiest nightclub, VEGAS, which holds a cool rock night on Thursdays. On Fridays, he's the resident DJ at a rock party at Studio SP (Vila Madalena). And over the weekends, he's been DJing at rock festivals and at indie venues around the country.
Lucio Ribeiro also has a monthly column in the teen magazine [[Capricho]] (where he worked as an editor for few years), a monthly column in the famous Brazilian music magazine "BIZZ", and is a contributor for the scientific magazine "Superinteressante".