Kessel Food Market
From Wikipedia, the free encyclopedia
Kessel Food Market is a Michigan retail grocery store chain founded by Al Kessel in 1981. The first store was opened in Saginaw, Michigan and it has since grown to 20 locations throughout the Tri-Cities area of Michigan. Kessel Food Markets, Inc. was run by the Kessel family until it was purchased by the Kroger Co. in 1999.
In the 1980s and 1990s, Kessel was well-known in the Tri-Cities for a series of television commercials hosted by founder Al Kessel. In the ads, Kessel -- who was widely thought to resemble Captain Kangaroo -- would walk down the aisles of one of his stores picking up foods items, reading off the prices to the camera, and then tossing the food off-screen. Each ad would end with Kessel telling the viewer: "Because at Kessel, we're with you."
In 2006 all Kessel stores changed their name to Kroger.
