JT's Stockroom
From Wikipedia, the free encyclopedia
JT's Stockroom was the first sex toy company to do business on the Internet, beginning in 1990, with an emphasis on bondage gear and BDSM toys. Its history as an online retailer predates the World Wide Web.
The company was started in 1988 as "JT Toys" by Joel Tucker, a student at Occidental College. Using his student email account, he distributed an all-text catalog that was distributed via email, FTP, gopher sites, and Bulletin Board Systems.
The company became known to the Internet community via Usenet newsgroup discussions in 1990. The company offered a range of sexual paraphernalia, including BDSM supplies and bondage gear. In 1995, the company established its first presence on the World Wide Web.
In 2001, JT's Stockroom acquired a publishing company, Daedalus Publishing. Other acquisitions include SandM.com and DeviousToys.com in 2002, and Syren, a latex clothing manufacturer, in 2006.
Stockroom.com's website and catalogs have featured some noteworthy models and photographers, including Aria Giovanni, Kyla Cole, Masuimi Max, Midori and Steve Diet Goedde.