Johan Eliasch

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Johan Eliasch is a Swedish businessman, based in London, who is the chairman and CEO of sporting goods manufacturer Head. Eliasch is also a banker and film producer, as well as the Party deputy treasurer of the Conservative Party. He also serves as advisor to William Hague, the current Shadow Foreign Secretary and on the advisory board of the Centre for Social Justice, a conservative think-tank set up by former Conservative Party leader Iain Duncan Smith.

In 2006, Eliasch purchased 400,000 acres (1,600 km²) of in the heart of the Amazon Rainforest from a logging company in Brazil; the land is estimated to have cost £8m. His plot is located just north of the Madeira River and 1,600 miles (2600 km) northwest of Rio de Janeiro. Eliasch cited environmental reasons as his motivation, saying "The Amazon is the lung of the world". He has also invited scientists to explore his land in search of undiscovered species.

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