Gold's Gym
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Gold's Gym International, Inc. is an international chain of fitness centers (commonly referred to as 'gyms') originally started in California by Joe Gold. Each gym features a wide array of exercise equipment and personal trainers to assist clients.
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[edit] Corporate history
The first Gold's Gym opened in 1965 in Venice Beach, California. Dubbed "the mecca of bodybuilding", it was frequented by Arnold Schwarzenegger [1] and featured in the 1977 movie Pumping Iron. The movie brought attention not only to the gym itself, but also to the world of bodybuilding in general. To this day, it is considered a landmark in the bodybuilding subculture and has even achieved cult status [2]. In 1970, Joe Gold sold the chain.
Today, Gold's Gym claims to be the largest chain of co-ed gyms in the world, with more than 600 gyms and 3 million members in 25 countries and 43 states. It also licenses its name to products such as fitness equipment, dietary supplements, and clothing.
[edit] Corporate information
Gold's Gym is privately owned. It was acquired by TRT Holdings in 2004 for approximately $154 million dollars. The current chief corporate officers include chairman Terrell T. Philen, president and CEO Gene LaMott, and CFO Randy Schultz. [3]
[edit] References
[edit] External links
- Corporate and Franchise Fact Sheet
- GymPost.com - find Gold's Gyms in the U.S. and Canada
- Gold's Gym advertising campaign
- Epinions Gold's Gym reviews - dozens of Gold's Gym reviews by users on epinions.com
- Think Corp. - Franchisee in Japan
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