Fuel Freedom International
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Fuel Freedom International based in Altamonte Springs, Florida is a multi-level marketing business co-owned by Wendy Lewis and Randy Ray. It sells organic pills called MPG-CAPs, which are engine conditioners that allegedly improve gas mileage, engine power and reduce emissions. The MPG-CAPs pills allegedly remove carbon build up from an engine and deposit a catalytic film that allows fuel to burn more completely; they are EPA registered which means they will not harm your engine, although this is not an endorsement that the product works. [1]
To become a distributor there is an initial buy in and an emphasis on recruiting other people below you in order to receive commissions. This follows the structure of multi-level marketing, although there are recruiting bonuses after three retail sales a month as an incentive to grow the sales force, the majority of the cashflow is generated by commissions on MPG-CAPs sales.
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[edit] Independent testing
A study conducted by ABC News affiliate WPVI found no improvement at lower speeds and only a 4% improvement at highway speeds. [2] However, it was later found that in the test, the reporter only drove around 50 miles – and the product is only expected to work after a few tanks of gas. More comprehensive testing by ABC affiliate TMJ4 found an increase in mileage from 22 miles per gallon on the highway, and 18 miles on city streets; to 30 for highway and 25 city. These tests were not double blind and unscientific. [3]
Tests by a former distributor in the program, who sought and eventually received a refund, corroborate the claims of lower emissions. [4] However, initial promising mileage improvements panned out over time and eventually degraded from what they were before using the pills. It was also questionable if the pills were effective for newer cars.
[edit] Controversy
The newly elected governor of Florida, Charlie Crist, currently has Fuel Freedom under investigation. [5] A company making similar claims, Bioperformance, is also under investigation by the state of Texas, and has been shut down. [6]