Fresh Choice
From Wikipedia, the free encyclopedia
Fresh Choice is a buffet-style restaurant chain with locations in California, Washington, and Texas under the names Fresh Choice, Fresh Choice Express, and Zoopa. The first restaurant was opened in Sunnyvale, California in 1986, and as of 2006 the chain has 33 locations. Its corporate headquarters are in Morgan Hill, California.
Fresh Choice's most prominent feature is a large salad bar with prepared salads as well as salad ingredients, dressings, and condiments. Other sections include self-service soup, a counter with breads, muffins, and often pizza, pasta with various sauces, and a dessert section offering fruit, puddings, and soft-serve ice cream.
Fountain beverages are self-serve and purchase of a fountain soft drink permits unlimited refills. Many locations also offer beer, wine, and bottled soft drinks.
Fresh Choice markets itself as a healthier alternative to fast food, and its promotional material makes reference to menu options including low-calorie, low-carbohyrate, and low-fat diets.
Fresh Choice's major competitor is Sweet Tomatoes (known as Souplantation in Southern California), and the two chains offer a very similar dining experience.
