Factor seven

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Factor seven

Factor Seven is a band based out of Birmingham, Alabama. Formed in 1997, the band states its mission statement as being "to be a catalyst, a light in a darkening world. Our mission has always been about people: reaching out to them, meeting them where they are, and providing them with a hope that may be unavailable elsewhere."

Contents

[edit] Early days

The early days of Factor Seven saw the band go through numerous stylistic and lineup changes. Ska, punk, and emo were all tried, and after sifting through countless potential names and genres, the band settled on what would prove to be its most powerful lineup and sound...four devoted guys mastering a dark, powerful sound that echoed with the listener and resonated long after the music stopped.

With Brad Latta as the lead singer, guitarist, and primary songwriter, the band was headed for lofty goals. Drew Morris backed up the powerful guitar hooks and riffs with an undoubtedly rememberable sound. With Matt Latta (brother of Brad) on drums, and Dave Osborne on bass, the rhythm section was perhaps the band's hidden strength. The lineup was solid.

In spring of 2000, the band stepped into the studio for the first time recording an 8 song LP named, appropriately, "The Factor Seven LP" (this name was not decided on by the band, but apparently was the default name and was referred to as such thereafter). With powerful lyrics and dark sounds, pre-sales of the album soared and the band began a tour of the southeast that would continue for the next 2 to 3 years.

[edit] Growth and Development

But in 2003, less and less began to come from the band that some had labeled the next big thing, and eventually, their music had disappeared altogether from the southeast Christian emo scene. In fact, the members of the band themselves had drifted into abiguity; two were married, two were in school. Strangely, they all seemed to be buying new equipment.

In fall of 2003, the band reformed, this time with another lineup, inserting Scott Latta, a third brother and high school prodigy, at bass. The band began practicing again and even played a few local gigs (including a venue Ruben Studdard had played at). With new equipment and new goals, only one thing could be assured: a new CD was necessary.

It was at this time that the band stepped back into the studio to record another unnamed demo, with three amazing songs that showcased the band's inner feelings more than any had before. Brad and Drew were even featured on local Birmingham radio for a short time. Things were happening for the long-established band.

But just as soon as they were back together, they were halted again by lack of devotion, money, and "a place to practice." The band was all but forgotten, the powerful music just a symbol of a dream that no one possessed anymore.

[edit] Today

Since 2003, discussions have been in progress for perhaps a reunion, this time incorporating a lineup that could include a particular past band member while incorporating his replacement at the same time. A stylistic change has been discussed. A name change has been in the mix.

Currently, there are no plans for Factor Seven to play anywhere anytime soon, but it would be dangerous and foolish to say that the members haven't been quietly contemplating the time bomb that sits under them, ever-writing and mentally composing the mix that will get the dormant force back to the forefront of the music scene.

[edit] Albums

2000: The Factor Seven LP

2003: Untitled Factor Seven Demo

[edit] External link