Eastpak

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Eastpak is a popular brand of packs, bags, luggage and clothing owned by VF Corporation, one of the world's largest apparel companies.

[edit] History

Eastern Canvas Products, as the brand was first known, was established in 1960 by Monte Goldman and produced bags for the armed forces. In 1976 Monte, after persuasion from his son Mark, began producing bags for consumers under the Eastpak name. The brand quickly gained popularity, especially on college and university campuses.

Eastpak has more recently diversified into apparel and accessories whilst keeping backpacks and other bags as its core focus.

In 2000 the Eastpak brand was acquired by VF Corporation, the clothing and apparel giant, where it joined other brands such as Jansport, The North Face, and Wrangler in VF Corporation's vast range.

In June 2006 Eastpak released three special backpacks designed by rock stars Ozzy Osbourne, Lemmy Kilmister, and Slash. 10% of the proceeds will go to a charity chosen by the artists themselves.

[edit] External links

• Eastpak official website
• VF Corporation