Dublin's Country Mix 106.8

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'Dublin's Country Mix 106.8' is a radio station operating in Dublin, Republic of Ireland. They are licenced by the Broadcasting Commission of Ireland (BCI), as a commercial FM broadcaster.

The station launched in October 2001 and was originally identified on-air as 'Dublin's Country 106.8FM' The "Mix" element was added on September 5th 2005 after a long period of negotiation with the BCI.

The company, which is headed by former East Coast FM CEO Sean Ashmore, broadcasts 24 hours a day and plays a mix of country, crossover and Irish music. The station primarily appeals to a 35+ audience. The station received a 6% "Listened Yesterday" figure for this audience in the September 2005 JNLR listenership figures, or a weekly reach of 86,000 listeners.

Sixteen people are employed by the station. The on-air line-up includes Jim McCabe (ex 98FM), Lynsey Dolan, David O'Reilly (Tarot presenter from [1] Irishtarot), Greg Gaughran (ex FM104), Chris Barry (ex FM104 / 98FM) and David Dennehy amongst others.

Official Web Site