DnL
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dnL | |
---|---|
Type | Lemon-lime/Citrus soft drink |
Manufacturer | Cadbury Schweppes Americas Beverages |
Country of Origin | United States |
Introduced | 2002 |
Discontinued | 2005 |
Variants | Diet dnL |
Related products | Crystal Pepsi, 7 Up, Sprite |
- The correct title of this article is dnL. The initial letter is shown capitalized due to technical restrictions.
dnL was the name of a soft drink produced by Cadbury Schweppes Americas Beverages in the United States. It was part of the 7Up family of soft drinks, and was introduced in September 2002. It had arguably been poorly marketed, and, while it remained listed as an official product of the company in late 2005, it was scheduled to be discontinued by 2006.
The product's name came from the fact that the "dnL" logo is the "7Up" logo turned upside-down. The product itself was also, in many ways, the polar opposite of 7Up: while 7Up is caffeine-free and colorless, dnL contained caffeine and was an unusual shade of green (vaguely similar to the green of 7Up's bottle). And while 7Up has a fairly standard lemon-lime flavor, the "citrus" flavor of dnL is harder to identify.
The limited amount of marketing created for dnL focused on its "upside-down" theme, including its slogan, "Turn your thirst upside-down." dnL was discontinued in 2005 in favor of the 7Up Plus brand. [1]
The brand dnL is used in Electronic Arts' snowboarding game SSX 3.
Brands of Citrus soda | |
Banta - Bawls - Bluna - Celeste Mountain Citrus and Orange - Citra - Club Orange - dnL - Fanta - Fresca - Gold Spot - Green River - Lift - LiveWire - MDX - Mello Yello - Mountain Breeze - Mountain Dew - Mountain Holler - Mountain Lightning - Orange Crush - Orangina - Pakola - Pelmosoda - Rondo - Schin Citrus - Schin Cola-Citrus - Slice - Squirt - Sundrop - Sunkist - Surge - Tango - Urge - Vault - Wink |