D Magazine

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D Magazine is a monthly magazine covering the Dallas-Fort Worth Metroplex. It covers a range of topics including politics, business, food, fashion and lifestyle in the city of Dallas. The first issue was published in October of 1974 by its founders, Wick Allison and Jim Atkinson. The magazine received an early boost from Neiman Marcus founder Stanley Marcus, who sent a letter to 200,000 Neiman Marcus cardholders in the Dallas area urging them to subscribe to the new magazine. The magazine was not well received by everyone. In 1975 then-mayor Wes Wise sued the magazine for libel because of its hard-hitting political coverage. That same year the Dallas Restaurant Association sent a letter to its members urging an advertising boycott of the magazine because of its critical dining reviews. But that kind of attention only added to the magazine's aura in a city that was accustomed to keeping its dirty linen firmly locked in the closet. The magazine quickly became a reader favorite, which in turn made it an advertising success. In 1990, American Express purchased the magazine, but the new ownership was not successful. In 1996, original founder Wick Allison repurchased the magazine with a group of investors, and in 2003 became the sole owner.

The magazine is known for its annual Best and Worst awards, which have been published since 1977. The editors and staff writers of D also currently publish a blog about things relating to Dallas called Front Burner. In 2000, Allison launched a sister magazine, D Home, for the home furnishings industry, and in 2003 a magazine for local brides called D Weddings.

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