Cowznofski

From Wikipedia, the free encyclopedia

Cowznofski is a running gag in-joke heavily used in the early years of MAD Magazine, usually as a character's last name, often with the first name "Melvin", occasionally "Lance" or "Irving". Its Eastern European feel was a perfect fit for the New York Jewish style of the magazine. It is also one of the units in the magazine's joke Potrzebie unit system.