Christmahanukwanzaka

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Christmahanukwanzaka is a play on words of the holidays Christmas, Hanukkah, and Kwanzaa. It was introduced in an advertising campaign by the cell phone provider Virgin Mobile in the winter holiday season of 2004. The advertising was humorous because it poked fun at the contemporary notion of being politically correct about everything--that is; not offending one group or groups of people by omitting them from the advertising, greeting, etc. For example, if an advertising campaign would advertise "Merry Christmas," the politically correct watchdogs would say that it offends those practicers of Hanukah and Kwanzaa.

As a climate of political correctness remains popular now, it is common for many advertisers, retailers, businesses, etc. to state "Happy Holidays" as opposed to "Merry Christmas," "Happy Hanukah," or "Happy Kwanzaa."

The Christmahanukwanzaka advertising campaign was reused again in the 2005 winter holiday season.

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